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Powerade is a sports drink designed to replenish electrolytes during athletic activity. The non-carbonated beverage is sold by the Coca-Cola company, and is available in a variety of flavors. In 1988, Powerade was introduced and designated as the official drink of the Olympic Games, which boosted its profile among athletes and spectators. In 2010, Powerade controlled 21.7% market share of the sport drink market, but lagged behind powerhouse Gatorade, which controlled 77.2%.



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Powerade was rebranded as Powerade ION4 to emphasize the four electrolytes it replaces, but most consumers still refer to the brand as simply Powerade. When people exercise, they lose electrolytes through the act of sweating. Powerade also contains vitamins B3, B6 and B12 for a boost to energy metabolism. Save money after your workout, and replenish both your body and your bank account with online Powerade coupons.

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Online Powerade Coupons

Powerade comes in several fruit flavors, including orange, grape and lemon lime. More adventurous flavors include mountain berry blast, fruit punch, white cherry, strawberry lemonade and sour melon. Powerade has also introduced a powdered energy boost that can be added to liquids to help athletes recharge with ION4 Boost. Give your wallet a boost as well with online Powerade coupons.

Powerade Zero is an option for athletes who are concerned about weight gain. The Powerade sports drink contains zero calories, and is available in five flavors. The Powerade Zero flavors include: mixed berry, grape, orange, lemon lime and strawberry. Save money on other zero-calorie beverages with Coke Zero coupons.

Competitors to Powerade include Gatorade, manufactured by rival company PepsiCo., as well as All Sport. However, Powerade is available in international markets such as the United Kingdom and Australia. Powerade is also the official drink of rugby teams in Ireland and New Zealand. Save cash on other sports drinks with Gatorade coupons.

The market for sports drinks has grown over the years since the first sports drink was introduced and marketed primarily toward athletes. Powerade is even marketing a version of its sports drink to children with Powerade Play, which contains 25% less sugar than its sports drinks for adults. Powerade Play also contains 100% of the daily value of vitamin C for children. Powerade Play is available in several flavors, including grape, orange, mixed berry and fruit punch.